The Gray Man UK premiere was the final stop in a global marketing tour that saw all of the stars and creators of the film come together in London at the gala event. With Ryan Gosling and Chris Evans in attendance we took over the whole of the BFI Southbank and created the largest premiere to ever be held at the venue.

With tiered fan viewing platforms, live action free runners on the red carpet, a large explosive photo point and even a tank on the red carpet to create a truly action packed event worthy of the explosive title.

Another ‘first’ for Netflix, was a special screening of the film hosted by HEART for audiences who have viewing disabilities, running simultaneously with the main premiere. In an adjacent screening room at the BFI, HEART worked with the RNIB and Netflix's technical team, to host the ‘audio descriptive’ screening for 150 visually impaired guests, providing them with the same red-carpet experience, which included meeting the stars of the movie.